五金工具q泛应用于装修、生产、维修等场景Q五金工具品cȝ杂、规格属性极其多栗?/span>如何快速高效地选定目标商品Q一直是五金工具采购的痛?/strong>?/span>商品分类?/span>专业?/strong>正是军_选型效率?*****因素。包括了(jin)电动工具、手动工兗机电五金、气动工兗测量工兗工具配?耗材、紧Zg{几乎所有的常见五金产品Q可满企业客户与个?/span>消费?/span>的多场景需求?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; visibility: visible; overflow-wrap: break-word !important;">
2024q中国工业品出口涨幅较好Q出口增量按照由高到低排序,分别是:俄罗斯同比增?4.3%Q非z同比增?7.2%Q澳大利亚同比增?1.6%Q韩国同比增?9.8%Q印度同比增?1.7%Q巴西同比增?1.5%Q日本同比增?.2%Q荷兰同比增?.1%?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
截至24q?月^台当月篏计GMV辑ֈ16.4亿(同比7?65.3%,买家?85%Q;五金工具市场增长依然很高Q尤其是电动工具QGMV月同?51%,买家?65.4%Q、通用五金配gQ月同比+68.3%,买家?86.2%Q、仓储设备(月同?66.8%,买家?91.%Q,园林五金工具Q月同比+84.9%,买家?71.9%Q,起重装卸讑֤Q月同比+63.7%,买家?69.5%Q、磨L(fng)料(月同?65.4%,买家?86.3%Q,l合工具Q月同比+56.3%,买家?59.2%Q等Q?/span>五金工具增速较?/span>?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
Q数据口径:2024q?月vs2023q?月同比增速)
Q?Q?/span>热搜关键词top5
货架、卷、螺丝刀、工L(fng)、割草机
Q?Q高增速品ctop5
工程绘?sh)、洗车工兗园林工兗电动工兗仓储设?/span>
Q?Q高Z品类
高压水枪、激光测距A、电动扳手、电焊机、工h
Q?Q?/span>买家需求分?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
跨境买家增幅明显Q疫情后跨国贸易加大Q?/span>五金工具跨境买家?/span>交易规模增幅明显Q?/strong>
跨境贸易商:选品--试销--批量定?-大批量定Ӟ
跨境代采商:外需?-扑֓--z谈下单--验货发货
Q?Q?/span>行业势&L货盘
国外节日主要聚焦在下半年Q?/span>8-9月是跨境采购的旺?/strong>Q围l跨境h主推跨境热销货盘Q?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
跨境货盘--园林工具Q主要品cd含电N、割草机、高压水枪、修枝剪、电剪刀{。主要关?/span>h优势Q其ơ关?/span>型轻量、多功能化、一机多?/span>?/span>成套复合?/strong>{功能,主要应用?/span>家庭场景、农林场?/strong>{;
跨境货盘--家装l修Q主要品cd含手电钻、电锤、电镐、螺丝刀、工E测l(sh)A、切割机、测量工L(fng)。主要关?/span>h?/span>发货速度Q其ơ关?/span>型轻量、安全环保、大功率{功能,主要应用?/span>墙体、家?/strong>{装修维护?/span>
Q?Q?/span>1688扑ַ业品跨境货源会场上线Q做跨境的商家关注跨境活动及会场?/span>
关于1688跨境【货通全球】:
https://peixun.1688.com/space/l2AmoZ7J1vJjlXdb/detail/amweZ92PV6vZazqqcaa5PZw4VxEKBD6p?spm=a26eo.28125747.0.0.10905345mIlWIw
1688 「跨境Select」介l:
Q?/span>2Q工业行安?/span>
?nbsp;行家选每日赛马奖p?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
依据工业行家?/span>商品成交?/span>q行每日排名赛马l予对应?/span>量扶持Q?/span>
奖励自动发放权益Q无需手工领取Q?/span>同等情况?/strong>Q?/span>商品销?amp;转化高Q获得的量奖励权重多?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
备注Q上q图片ؓC意Q具体以产品上线为准
?工业店核心(j)权益说明
a.入围规则
明星店Q需同时满下述规则Q?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
店铺主营一U类?/strong>?/span>工业?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
店铺同一个二U类目下Q?/span>
臛_?/span>1个行安商?/span>
商品的近30天^台行安GMV≥该二cȝ入围准入金额
黑马店Q需同时满下述规则Q?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
店铺主营一U类?/strong>?/span>工业?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
店铺同一个二U类目下Q?/span>
臛_?/span>1个行安商?/span>
商品的近30天^台行安GMV≥该二cȝ入围准入金额
b.上榜规则
明星榜:
在满_围规则前提下Q取?/strong>二cȝq?0天行安GMV排名的TOP20Q?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
黑马榜:
在满_围规则前提下Q取该二U类目近30天行安GMV排名的TOP20Q?/span>
排序规则Q?/span>
?/span>二cȝ下的q?0天行安成交GMV排序Qƈ外显序号Q如****、TOP2、TOP3???.....20Q,每周周一更新?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
c.奖励发放
搜烦?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
入围商家Q?/span>
?/span>T+1节奏做流量扶持,量扶持在上榜类目的行家选商品;
上榜商家Q?/span>
上榜卛_获得搜烦量扶持Q奖?/span>周期??/strong>Q每?/span>周一更新Q流量扶持在上榜cȝ的行安商品?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
店?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
?U榜单类型(明星榜、黑马榜Q,奖励?/span>周ؓ单位更新店榜(每周周一更新Q,投放周期??/strong>Q?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
店榜入口:
首页BANNER、旺铺展C等资源Q?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
买家定向PUSHQ以周ؓl度Q每周针Ҏ单页面推送一ơ?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
d.核心(j)权益
场景权益
工业店Q工?/span>品门z)&工业品banner无线?amp;PC?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
PC?/span>---banner&门洞
备注Q上q图片ؓC意Q具体以?/span>品上Uؓ?/span>
APP?/span>
备注Q上q图片ؓC意Q具体以?/span>品上Uؓ?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
量扶持
入围及上榜商家能获得搜烦量扶持Q流量扶持在上榜cȝ的行安商品?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
?nbsp;行家选自L名入?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
全店升通道Q?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
同意q升U直N接可享受升权益Q?br style="margin: 0px; padding: 0px; outline: 0px; max-width: 100%; overflow-wrap: break-word !important;">
https://xpu.1688.com/page/industry_business_selected.htm
单品升通道Q?/span>
选择惌重点力推的商?/strong>Q直达行安?/span>
报名链接Q?/span>
https://tmc.1688.com/sale/seller/activity_detail.htm?activityId=510081310153